How can I use SBI to promote
my MLM business?
Question - I want to promote my MLM
company using a Solo Build It website, how do I go about it?
Answer - There are lots of people
promoting different MLM companies with SBI sites, probably the best known is
Judd Burton who works for Sitesell.
Read these articles from the Sitesell Tips and techniques headquarters to see
how they're doing it -
The way Robert does it at Gethealthyagain.com (see the articles above) is a good
model to follow, with the following provisos -
Some of his articles are too long. I'd break them up into more manageable chunks
and build more pages focused on specific keywords.
The template he's using looks dated, there are many more nicer ones available in
I'd be totally focused on capturing your visitors name instead of trying to sell
them something on the first visit.
Offer a free report or mini course on the topic of the page, set up an
autoresponder account with Aweber
and then run people through a series of messages explaining the benefits of your
products in detail.
Only later introduce the business opportunity to them when they know and trust
Also have a look at Judd's site to see how he's put it all together.
You could use Judd's site for a model for your programs as well although I'd
still try to build a list rather than sell off the page.
In answer to your specific questions -
Question - Should I make "Name Of MLM
Company" my main keyword and have a few pages about the products with a
link to my company site?
Answer - No. Promoting your MLM straight out
on the web probably won't work. Read the articles above for the best model for
building a site to promote your MLM business.
The keyword about your company probably won't mean anything to most people even
if they've seen it on TV. Have a page about it for sure with some content about
the Company, but preferably not the main keyword of the site.
Choose the biggest benefit your main product gives your readers and use that as
your main keyword once you've made sure that the keyword is searched for at
least 30,000 times a month and preferably 100,000 times a month.
Question - Or should I have a link to the
business building site that will give the prospect an excellent way to get
involved with an instant answer to how to buy their own leads and have a great
site without having to build their own site from scratch (like I am doing trying
to create free leads)
Answer - Yes, but only after you've captured
your visitors name and they have expressed interest in the business opportunity.
You don't want to scare them of too soon with a pitch for the business when they
are only interested in the products.
Question - I am mostly confused right now on
the whole keyword search because the best and almost only word it seems I can
use is "Name Of Company"
Other words are energy, Sleep relief, pain relief, nanotechnology, endurance,
strength, mental clarity and patch.
Answer - These are the keywords you need to
brainstorm and find high profitability words that people are searching for, then
build your pages around them.
These words themselves will be hard to get ranked for because they are so
generic, but you'll find others where you can get your site onto the first page
of Yahoo and Google over time and people will find your site that way.
Don't worry too much about finding keywords to the detriment of getting your
site up. Once you have 20 words that relate to your niche, build the site.
We'll be using joint ventures and other methods in the coaching course to find
related partners who can promote your site and products for you.
For now, find 20 good words that reflect your company and start building. Build
your lifewave and lifewave patch pages as two of your first so they're out there
when people search for these words but get the others started as well.