Tips On Building A Real
Question - I am a Realtor and I'd like to
build a SBI site to promote my business. Can you see Solo Build It as a viable
web solution in my industry?
Answer - Yes a site focused on real estate
focused on your local area and built along the lines of Dr Birch's Dental practice site would probably attract several
quality potential leads each day if it were set up right.
information on how other local business owners use their websites to generate leads here
Depending on your location, a top spot on Google (or at least
one on the first page) for your specific phrase would ensure that at least some
of the people searching for your real estate in your area would come to your
You could get a visitors from Yahoo and MSN.
As long as you had good
information that made people want to contact you your site could prove to have a
very high visitor value.
You could also promote a special offer
available only on your website through your other offline marketing and make
people download some sort of direct response coupon that people had to bring
into your office to collect on.
You could offer something to differentiate you from everyone else like a
commission rebate for sellers or a housewarming gift for buyers. This would give
you a means of tracking your visitors-turned-clients so you knew how well your
site was going.
Well put together sites for high ticket services like
real estate and other service providers can produce lots of quality leads, as
opposed to many sites I see people building which are trying to make sales of
low value products such as ebooks.
These sites are hard to make work in
a big way, but with one sale worth many thousands of dollars to you, a well
built site focused on Montreal real estate could do quite well.
I answered a similar question for one of my coaching students. You can read
that answer here.
He was in a different position as he was
attracting leads using only search engines and then sending people to actual
real estate agents as referrals.
He needed more searches per month to
make it work but because you are the end user, even a few visitors per month
could make a website a very good investment.
Plus if you use the offline
marketing strategy mentioned above and drive people to the site it could work
Note: If you found this page through a search engine and you;d
like to know more about how I can coach you as you build your real estate
website using Solo Build It, you
can do that here.