Three Inner Secrets of
By Yanik Silver
In only a few short months I've achieved the ultimate Internet "fantasy" of making a lot of money from a simple
(almost primitive) web site that runs itself virtually on complete autopilot. Starting from
scratch I banked over $51,351.94 my first 6 1/2 months online, just working part-time out of the corner of my living room.
Now today at age 31, I've gone on to earn over 7-figures.
How did I go from a standing start to banking mega profits?
To do that, what I think you really need are these inner secrets to mega internet success. This has nothing to do
with search engines, pay-per-clicks. It doesn't have anything to do with any of the tactical stuff. It's all a
lot of stuff that goes on in your head.
* Secret #1: Cheerful Expectancy *
One of my biggest mentors is Earl Nightingale. He passed away several years ago but you need to get everything he
recorded at Nightingale.com. He has a program called "Lead The Field" and "The Strangest Secret." Just listen to
that thing over and over again. He talks about cheerful expectancy.
There's a big difference between having expectancy versus hoping or wishing something is going to occur. When you
have that cheerful expectancy, you know it's going to occur. And that doesn't just come from being
"Pollyannaish" or having rose-colored glasses.
It comes from having knowledge. And you get that knowledge from studying in your field whatever it is. It
could be Internet marketing or it could be neurology. That means reading, studying and buying everything and
absolutely immersing yourself in it.
I learned from Earl Nightingale that if you want to be an expert, you spend an hour a day reading on whatever
subject that you're interested in, that you want to be an expert on. So I said, "Well, what would happen if I read
for three hours a day?"
I just started learning as much as I possibly could, and that knowledge gives you the confidence to know that you
have that positive expectancy. Your expectations determine your results.
* Secret #2: Do one proactive thing a day *
You don't need to do 100 things a day. Just get that one proactive thing a day. So each little brick builds a big
wall for you. Trust me it's easy to be overwhelmed with hundreds of tasks. You're like, "Oh, we need to do e-zine
ads and free-for-alls and pay-per-click search engines, and I need to do all this other stuff." Ahhhhhhhhhhh!
But just relax and do one task a day.
Your action will create more and more and more action for you. You simply need to make a commitment to do one
proactive thing a day no matter what. Even if you're dead tired and worked a 14-hour day - come home and mail one
letter or send out one joint venture proposal. I'm telling you - just these little tiny proactive things will have an
Most everyone has heard of the '80/20 rule' or the Pareto Principle. It says that 20% of your actions produce 80% of
your results, and the other way around. 80% of your work only creates 20% of your results.
So go back and look where your successes came from, and I know that they're from a tiny little group of actions. So
if you just get that one proactive thing a day (from the 20% group) that is going to propel you further, that's
going to bring you to where you want to be.
Make it a point to focus on those "20% activities". In Stephen Covey's famous work "7 Habits of Highly Effective
People" he calls these activities "important but not urgent".
One of my Apprentices, Peter Woodhead, from the UK is a perfect example of simply doing one proactive thing a day.
A lot of Apprentices bolted out of the gate during our one year program but Peter was an Internet newbie and he also
had a full time job so he was a bit slower getting started.
However, he took my advice and simply managed to do one proactive thing every single day. No matter how big
or how small. It could be writing one autoresponder message or it might have been
writing 50 headlines. No matter the day - Peter was moving ahead. And not surprisingly his project was completed before many of the
other Apprentices were finished.
* Secret #3: Decision *
This is such a big point. A lot of people have so many problems with decision. That's because they don't like it
because it cuts off other options. But frankly that's exactly what you want. You want to cut off other options.
One of our top apprentices, Cindy Kappler, WebAdMagic.com, had no other option but to succeed because she quit her
job. Now I'm not encouraging you to do that if you still have a real job but it does prove if you cut off your
options, you're much more motivated. Successful people make decisions quickly.
There's a magic of attraction when you make your decision. However, when you're hemming and hawing, you don't
experience this magic. I don't want to get into too much woo-woo or metaphysical or spiritual stuff.
But there's this magic of attraction. I can't even explain it. When you set your mind up that you're going
to do this, all of a sudden, at the next dinner party you're attending you meet somebody that can help you get
to where you want to go. Is that luck or is that something else?
I don't think it's luck.
It's like once the decision is made your mind is tuned into the solution and all kinds of 'freaky' coincidences
and occurrences happen.
And that brings me to another important point about decisions - fail quickly. Don't be afraid of failure. A
lot of people are so afraid of screwing up, or making a mistake that they are forever frozen. Who the hell cares?
Screw up quickly! I screw up all the time. And you want to fail quickly.
That's the great part about the Internet. You want to go out there and find out if your dumb idea is going to work
right away. You can do it in days instead of months. Sometimes hours and if it doesn't work, you move on. You
Look, I know a lot of people who are working on their products for the last two, three, four years. Get the
damned thing out! You just make it better as you go along.
InstantSalesLetters.com, our first product was not where it
is now. We've added a ton of stuff to it and made it better. But I just wanted to see if the thing was going
It wasn't complete and utter rubbish, as my British friends say, but it was enough that it made the point. It
found out if there was a marketplace for it. So find out.
Some people like to go around at dinner parties and so on and say, "I'm writing a book. I've been writing a book
for five years. I'm an author."
I can show you 6 different ways to have your book done in days. It's a cop-out and complete B.S. Bottom line - make
the decision to get the product out there. See what happens and fail quickly.
Now get out there and do it!
(c) Surefire Marketing, Inc.
Yanik Silver is recognized as the leading expert on creating automatic, moneymaking websites...and he still
doesn't know how to put up a website.
He is the author, co-author or creator of several best-selling online marketing books and tools, including his
quickest and easiest way to create a product to sell - http://www.PublicDomainRiches.com