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Let's Get Started With Some Advanced Lessons...Ok, by now you should have your basic site up and running with several pages online and you should be getting some search engine traffic. Your site is most probably getting a few (or a lot) of visitors dropping by and reading your articles each month. It's time to start to ramp these numbers up and get you earning consistent profits from your efforts so far. This is the first of a series of lessons on generating extra traffic and turning your visitors into an ongoing income stream... The other day I received a question from a coaching student, and my (edited and expanded) answer to her is so critical to your site's future development, I thought I'd use it here as the basis for this lesson. Question - My site is up and running but I'm not getting the visitor traffic numbers I'd like to see. What can I do now to start boosting my visitor numbers and earning an income? My Answer - Search engine traffic is a notoriously difficult thing to generate consistently, but it's the best place to start, especially using Solo Build It because it helps you out no end by submitting your site to the search engines and following up every time it needs to. The C T P M process
of creating valuable, original content also helps as the
vast majority of new web pages contain garbage these days.
By creating original content, you increase your chances of
attracting free visitors from the search engines
immensely.
Writing and submitting articles Here's an article I wrote recently so you get the idea... How To Profit From Your Hobby In Three Easy Steps If
this doesn’t get you excited, nothing will…you’re
about to discover a proven system for following your dream
and turning something you love into a profitable business. If
you’ve ever asked yourself any of these questions –
Then
this 3 step system will show you how… Step #1 – Find a need, then fill it If
you love doing something special, if you would do it every
day if you could, and if you could spend the rest of your
life enjoying this one thing if you didn’t have a care
in the world…you can bet there are probably thousands of
other people feeling just the same way about it right at
this very moment. Every
person who wants the same thing as you do has a need they
want filled in order for them to pursue their dream. One
way you can discover what other people need and want is to
look at what annoys you about your current hobby or
pastime.
All
of these problems create opportunities for you to build a
business around your hobby and fill the needs of others.
If you have the problem, you can rest assured that you
aren’t the only one… Find
a need related to your favorite hobby…and fill it Step #2 – Create the solution to the problem Once
you have found a need, your job is to find the solution. For
example –
Find
a need, and fill it…using the information you already
have in your head and freely available resources such as
newspapers and the Internet to do your research. Step
#3 – Distribute your products and information By far the most difficult part of this process is in finding ways of distributing your products or information to the many thousands of people you’ll need to find to create any sort of lasting success.
Long
term, the third option of building a well put together
website is the most likely to generate the best results
because you have the leverage potential of the Internet
working for you and you can automate just about every part
of the process. But
building a website that does this is not usually an easy
task. There
are many things to consider and you need a proven system
to guide you if you are to have any chance of success. You
need role models to follow, steps to take, and tools that
make life easier. Most websites fail to reach anywhere
near their potential and never get found by search
engines, meaning no visitors to buy your merchant's
products. By
finding and then following a proven system, your chances
of success are much improved. In
summary…
That’s
all you need to do to turn your favorite hobby into a
successful business... About The Author - Rocky Tapscott is the author a free 7 Part Mini Course “How To Build The Perfect Home Based Business Around Your Favorite Hobby, Pastime, Sport Or Skill” which uses 6 real life case studies to show how others have discovered a need in their chosen field and found a way to satisfy it. Drop
by www.hobbyandlifestyle.com/ecourse.html
to grab your free copy. End of article... Important Note - If you would like to learn exactly how to write articles like this that virtually force your readers to click on the link at the end to visit your site, Jimmy Brown is the man to learn from. You already know that I subscribe to his List and Traffic membership site and devour everything he writes every month. Something else he shows you in his articles is what to do with visitors to your site when they arrive :-) To get all the details on how to write articles that
work overtime on generating targeted traffic to your site,
I recommend you watch Jimmy Brown's Video Lesson 2
from his List And Traffic
site. As you can see, the article above uses Jimmy's formula of making the final point the most important of the three, having the other main points dependant on the final point for a successful outcome, then directs people to the solution in the resource box. I LOVE this strategy and it works a treat. Sidebar - Make sure you subscribe to the 7 day mini course mentioned at the end of my article above. And feel free to model the system I used to create this course in your own market. You'll see how I use the Sitesell case studies sites to PRE-sell Solo Build It to people who are interested in turning their favorite hobby or pastime into a business they can run from home. The case studies sites do a wonderful job of this and you should look for affiliate programs that offer similar promotional tools for your market, they are very helpful. To learn exactly how to set up this entire system for your niche market, log in to List and Traffic and follow Jimmy's guidelines for article creation in Video lesson 2, then listen to the audios and read through Jimmy's List Profit System which you'll find there as well. End sidebar Exchanging articles Instead of just swapping links with other website owners, exchange articles instead. You'll get a lot better click through rate to your site from well written articles that follow the formula outlined above. If possible, make your article's goal to attract people and get them onto a newsletter list like I have done here so you can start to build a relationship with them over time. This way you will have multiple chances of them buying from you or at least
allowing them to click on some of your ads :-) Here's a list of some of the largest article directories to get you started once you have your articles ready.
My suggestion is to submit one or two of your articles to 5 to 10 of these sites a week. You don't want to overdo it. Search engines are getting smarter every month, and if you were to submit 5 of your articles to all of these directory sites in one week, the sudden increase in incoming links to your site would probably raise red flags to them and they may decide you were article spamming somehow. The result could be that they would penalize your site in their rankings. Like Ken says, slow and steady wins the race. Submitting one article to 10 article directory sites each week will give you 500 places your articles are available at the end of one year. The cumulative effect of people taking your article and putting it onto their websites will probably be massive if your articles are well written and useful (and you always want to make them useful!!) You'll have a steady increase in your incoming links and a growing stream of targeted visitors coming to your site to see what else you have available. This is one of the highest leverage activities you will undertake as you build your website. It pays to spend at least some time each week writing and submitting articles. It will certainly pay off in the long run... Tips On Creating Additional Website Content...
For your additional website content, target keywords (using BrainstormIt) that you can rank well for in the
Search Engines (high profitability keywords) and then use the content
you write to send people to other articles on your site that promote high value affiliate programs or high cost-per-click Adsense ads. "Readers who liked this article on Making Your House A Welcoming Home also enjoyed this article on Building A Family Friendly Living Room" ...and include a link to
another article on a page containing high value Adsense ads. And of course, remember that once you have your subscriber's name and email address, you can write articles containing high value keywords with good Adsense click payouts and then direct your readers to those pages in your newsletter. That way, your subscribers have to visit the page you want them to go to in order to read your article. If they click on your Adsense ad, you'll earn a good commission... You're in the drivers seat instead of just hoping people visit the pages with the high value keywords on them. You have a lot more control over what your readers see and where they go when they are on your website. Hope is not a business strategy. You have to plan your visitor's experience, and having their name and email address is the best place to start... To sum up... Getting every visitors name and email address into your database is a pivotal part of turning your website into a profitable business. It is the one goal you should focus on above all else...it's that important! I hope this article has been helpful. And now you've got some homework to do. If you'd like a critique of an article you've written (as long as you are a List and Traffic subscriber and you've followed Jimmy's guidelines in writing it) then please send it to me, or send me the URL of the page it's on, and I'll give you some feedback. And remember, if you have any questions, the Frequently Asked Questions page is always available and is being updated every week. Also, the Sitesell Forum is a wonderful place to find quick answers if you're stuck. If you have technical issues or problems with SBI, then Sitesell Support is the place to go. Until next time, where we'll look at another great strategy for increasing your website's traffic numbers, happy site building, Warmly,
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