3 - After Mary reads through some of the Action
Guide and closes that window, she continues on through the
ebook until she sees a link to a page where she can find
out more about how Nori built her site.
This link goes to the Work
From Home page at Sitesell, and is branded with your affiliate
Mary may or may not visit
this page yet, but it's there for future reference.
She continues reading
through the various case studies, finding more and more
examples of other people just like her who have taken this
tool and built successful web businesses for themselves.
Mary is starting to think,
hey this might just work for me! And she's absolutely
There are links to several
different Sitesell information pages throughout the ebook,
all branded with your affiliate
Every time Mary clicks on
one of these links and visits any Sitesell page, she gets
your cookie on her computer again as long as he still
hasn't become a customer through somebody else as
Every case study ends with
a step by step action plan that Mary can follow to model
what she's just read in the example. I've tried to make it
as easy as possible for her to see herself in the picture
actually using SBI to build her own web business.
4 - Now we come to the conclusion.
I go through who should buy
Site Build It and who shouldn't.
The basis for this 'who
should buy/who shouldn't buy' SBI section comes from
Anne-Marie Killer and her offline system for selling SBI
mentioned in the Sitesell Forum and her offline sales
the Sitesell Forum if you are
interested in learning more about Ann-Maree's offline
I adapted her
system for use in
my ebook because it cuts right to the heart of what makes
a successful Site Build It buyer (thankyou for sharing
this with us Ann-Marie).
5 - After looking through the 'How
I Found SBI' thread on the Sitesell Forum, it
was obvious that a large percentage of people who
eventually buy SBI do so after reading the Masters
Courses, particularly the Affiliate
For this reason, I stress
the importance of Mary downloading this course and reading
through it as soon as she can.
It is a wonderful
PRE-selling tool and it will convert a high percentage of
your ebook readers into long term customers.
6 - I then send Mary to the Sitesell
Results page, where she can see literally
hundreds of success stories, not all as powerful as the
case studies, but the sheer number and diversity of
successful sites on that page is a compelling reason to
discount any other web building package and choose SBI
Again, it's a great
7 - The Bonus Offer. I've found through testing
that even though Site Build It is hands down the best
product available for doing what it does, and getting
people to buy once they 'get it' isn't that difficult,
getting people to buy it from you
instead of another affiliate comes down to adding
bonuses to the package.
Mary, your prospect,
probably has no idea about affiliate programs, ecommerce,
cookies or anything else to do with her future web
business at this stage.
You've recruited her from
your article or advertisement focused on dog lovers, craft
lovers, swimmers or some other niche and she's reading
about SBI for the first time.
If she is switched on and
cautious, she will do some research on her own and find
all sorts of competing offers for Site Build It and
everything else on the planet, all trying to woo her away
from buying through you.
Most affiliates still have
the view that they don't need to add bonuses to the
package to make sales.
I'm here to tell you that
you won't ever make it into the top 5% of Sitesell
affiliates (which is where I want to see you) if
you don't offer some sort of incentive to keep your
prospect out of the clutches of every other Sitesell
affiliate who's trying to steal her lifetime business away
For this reason, I've put
together a bonus package which includes my Personal
Coaching Course, access to a large Frequently
Asked Questions page, and several other ebooks
and mini courses.
My current students love
these extras and I get emails every day thanking me for
putting them together.
Every person who buys SBI
through the page mentioned in the ebook and then follows
the instructions I give them for registering
their purchase gets access to this bonus package and
This is a major incentive
for people to buy through the link in the ebook instead of
having their mom or a friend become a Sitesell affiliate
and buying through their link instead.
These bonuses are
exclusively for people who buy SBI through the ebook, and
your buyers will be motivated to buy through that link (with your affiliate link cookied into their
computer) rather than somebody else so they can get their
hands on them.
Note - If you would like to create your very
own viral ebook or report like I've done with the How
To Profit From Your Hobby ebook and offer it as
part of the Bonus Package or in the Private Members' site,
I'd love to include it for you.
Click on the
play button below for a brief message from me about adding
your own ebook or report to either the Private
Members Area or the Bonus
Package buyers receive when they purchase Site
Build It through a link in the ebook.
As long as it is a good
quality report, isn't completely filled with affiliate
links for all sorts of different products (keep it focused
on one or at the most two products - I read an ebook once
written by a well known Internet 'guru' (I actually PAID
for this one) and I stopped counting the affiliate links
for different products when they got to 50!) and adds value to our readers'
lives, send it to me along with a note saying I can add it
to either the Members Area or the Bonus Package.
Please also include a
message saying that you're happy for everyone who either
registers for the Private Site or as a SBI buyer to
receive a copy.
Your benefit from doing
this is that potentially thousands of people will download
and read your ebook as part of one of these packages.
You could generate lots of
interest and visitors to your site over time; then you
have the chance to capture their names and email addresses
and maybe turn them into lifelong customers.
And if doesn't have to be
about marketing or website building.
I'm happy to consider any
topic as long as it can be tied into helping our readers
in some way.
So, if your ebook or report
can help people -
more money or create residual income
more time to do the things they would like to do
their lives more in any way that has mass appeal
better relationships with their family, friends and love
a legacy or make it a better world for all of us to
...please let me know about
As you can see, there's a
broad range of possibilities here for you to create a
short ebook or report and have it added to either the
Private Site or the Bonus Package for lasting results.
And if your report doesn't
fit into one of the categories mentioned above, but you
think our broad range of readers would benefit from it,
please get in touch and tell me what you have to
I'll take a look and let
you know if I think it's right for the package (or maybe
an upcoming package I'm working on).
best results, make sure the links in your ebook or free
report go to an opt-in page
on your website rather than your home or any other
That way, every person who
clicks through to your site from your ebook or report is
exposed to your opt-in form and you'll have a chance to
capture their contact details instead of them just
visiting your site that one time.
If you'd like to include
something in one of these packages, please tell me by
using the contact
form and I'll let you know where to send it.
Not sure how
to create your own viral reports?
tips and ideas on how to do this in the coaching course
over the next few weeks, and Jimmy Brown's List
and Traffic Newsletter goes into great details
about exactly how to do it.
Ok, time to move on to...
8 - I ask everyone who has purchased SBI by
this stage to register their package to download their
bonuses. Here's the second way your free ebook or report could find
it's way onto thousands of computers and get read by a lot
of people over the months and years ahead.
time anyone using this system sells a SBI package or
becomes a member of the Private Site, depending on where
your ebook or report is offered, it will be among the bonuses they will download.
be all over the Internet and drive long term traffic to
your website for work you only did once.
That's the power of
creating a report and adding it to this package. It's
certainly something you should consider.
9 - Here's where it gets really interesting for
you...I then tell Mary that she can
earn an ongoing stream of income by simply giving the
This makes it so easy for
her to register as a Sitesell affiliate and start promoting the
ebook herself to her family, friends, clients and
I put this message
the end of the book (and in the follow up
series of messages she will be receiving as a member of
either the Private Site and the
Coaching Program) because she will
have undoubtedly clicked on at least one link to the
Sitesell site as she read through the ebook.
This means that her
computer will have been branded with your
When she follows the step
by step guide she will find on the affiliate registration
page, she will be registered as an affiliate under you and
you will earn second tier
commissions on every sale she ever makes.
Of course, Mary may never
make a sale, but she will also be reading this page and receiving
the affiliate coaching
course which will guide her through the exact same process
of using the How To Profit From
Your Hobby ebook to promote SBI that you will
be learning over the next few weeks.
This could see you earning
ongoing Sitesell second tier affiliate commissions from
Mary's efforts without lifting a finger...
This is the real power of
the ebook and marketing system I've put together.
As long as you earn at
least $100 in personal sales each month to new
Sitesell customers (that's just two SBI sales
yourself per month from your own efforts and from
distributing the ebook), you'll receive 25% of your
affiliate teams total earnings.
And as your team members
get further and further into this coaching course, they
will have the opportunity of selling more and more SBI's
and other Sitesell products to help you along.
10 - The resource directory. Here I run through
some of the best PRE-selling pages and tools available
from Sitesell. Mary has everything she needs here to make
an informed decision on whether Site Build It is right for
And all the while, she has
multiple email messages from me automatically arriving in
her inbox, giving her more reasons to both buy SBI and
become a Sitesell affiliate because of the wonderful opportunity
the 5 Pillar Program offers as a low risk way of starting
a real business with residual income from home.
Let's take a moment to have
a look at how the email follow up system I've set up
If Mary subscribes to the Private Members
Site (which is
highly likely), she will receive a series of messages
giving her lots of valuable information on using a web
business to turn her favorite hobby, skill or pastime into
These ongoing messages give
her multiple chances to buy SBI and have the sale credited
If Mary buys Site Build It and registers her purchase to
receive her bonus package, she is automatically
unsubscribed from the Member's
Site autoresponder list (although she still has
access to the articles and resources of Member's Site) and placed on a separate list
where I guide and coach her through the process of setting
up and building her new SBI web business.
At appropriate times, I
recommend additional Sitesell tools such as Make
Your Knowledge Sell and Make
Your Words Sell.
And finally, every time there is
a special offer from Sitesell (a Two For One sale or the
Extra Site For $100 Promotion), I'll send Mary an email
message letting her know about it.
If Mary is ready to buy
another SBI site when one of these promotions comes along
(over 40% of Site Build It owners own more than one SBI
site) or she buys an ebook or something else from
Sitesell, you'll automatically
receive the commissions on all of these sales as well!
Mary can also become a Sitesell affiliate and earn you
second tier commissions on all of the sales she makes for
as long as she continues to be a part of the program.
coaching course she receives as a Site Build It buyer,
I'll be discussing the 5 Pillar Program and asking her if
she want's to participate. If she does, she becomes a part
of your team and you'll qualify for second tier
commissions on all of her sales.
And lastly, in the
affiliate's coaching course
you'll be receiving over the next few days, I'll share
secrets of how to find joint venture partners who will
promote Site Build It to their lists and
visitors for you and give you
potentially huge second tier earnings and residual
This is a very exciting but
little known strategy that hardly anyone outside of the Internet marketing
arena is using to it's maximum
advantage. If you use it in niche markets where it's
not being done properly if at all, it should put a real
smile on your face :-)
As part of
this program, I'll show you exactly how
to put this system into practice. More on that in a couple of
Can you see the power of
this system for creating a long term, residual income
on the play button below to hear a final
message from me that wraps up the system...
Of course, you have to get
started and promote the ebook, and I can't guarantee your
results, but the way the system is set up, for a little
work upfront and some ongoing effort (a few hours a week
from home) you could do very well.
So that's the system in a
nutshell (admittedly, it's a very large nutshell :-).
If you have any questions
or problems, please let me know by using the contact
form and I'll do my best to help you out.
I wish you every success as
a 5 Pillar Affiliate.
As you work your way
through the coaching course to follow, and if you're
serious about making the most of this golden opportunity,
make sure you do the tasks I set for you in each lesson,
and I'm sure you'll be amazed with the results.
Until your first coaching
And if you have any ideas, tips or
thoughts on how I can make this system
even better, please let me know by using
form. I'd love to hear from you.
Build It - If you don't have your own Site Build
It website, you really should. You know what it is and
does, so I won't bore you with the details.
not go out and replicate what Nori, Marney, Judd and Jim
have done for yourself. Then you can promote Site Build It
with the conviction of somebody who has used it to
Brown's List And Traffic Newsletter - Apart from
the Sitesell tools, you need this if you want to
supercharge your online business, no matter whether you
have a website or not. For the price of a pizza each
month, you'll get a first class marketing education and
avoid the mistakes so many website owners make.
the only information product I recommend for most people
for one good reason; Jimmy's ideas and strategies just
flat out work.
Your Knowledge Sell - This is a great read if you
are wondering how to get your skills, experience or
knowledge into words so you can turn them into a
profitable business. Highly recommended.
Your Words Sell - If you have to write sales
pieces as opposed to PRE-selling products (which you'll
learn about in make Your Content Presell if you are a SBI
owner), this is the book for you.
cuts through the BS of the web and gives you straight
forward instructions on making your voice heard over the
noise and clutter of the Internet. Also Highly
Your Content Presell - If you own Site Build It,
this is included in your package (download it through Site
Central), but if not, it's certainly worth getting if you
have a website or are thinking of building a non-SBI site
you decide to invest in Make Your
Content Presell, I'm sure you'll find it's one
of the best 10 bucks you'll ever spend.
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